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May 20, 2007

In Game of Games, Wii Outshoots PlayStation

In Game of Games, Wii Outshoots PlayStation
By MATT RICHTEL
http://www.nytimes.com/2007/05/18/technology/18game.html?em&ex=1179806400&en=111fb98941e44466&ei=5087%0A

The sales gap between the Nintendo Wii video game console and Sony’s competing PlayStation 3 widened during April, according to industry performance figures released yesterday.
During April, American consumers bought 360,000 Wii consoles, according to NPD Group, which compiles sales data. That was more than four times the 82,000 PlayStation 3 consoles sold, NPD reported.
The ratio has widened from the first three months of the year, when the Wii outsold Sony’s new console 2 to 1.
During April, Microsoft sold 174,000 of its Xbox 360 game consoles, NPD reported.
The sales figures indicate that Nintendo has continued momentum since it introduced the Wii late last year. At the same time, Sony, which introduced the PlayStation 3 around the same time, continues to struggle to build its own momentum, in part because of its higher price, industry analysts said.
The Wii costs $249, while the PlayStation 3 costs $499 or $599, depending on the model. The Xbox 360 costs $299 or $399, depending on the model.
“I doubt you’ll see an acceleration of sales until you see a price cut or better software lineup,” said Evan Wilson, an industry analyst with Pacific Crest Securities, speaking of the PlayStation 3. “The question is how big of a hole has Sony dug itself into.”
But Mr. Wilson and other analysts said it was too soon to determine whether the hole would be too deep for Sony to climb out. The battle for dominance among console competitors can take years to play out, and this one is only a few months old.
Over all, NPD reported, Nintendo has sold 2.5 million Wii consoles in the United States, compared with sales of 1.3 million for the PlayStation 3 and 5.4 million for the Xbox 360, which went on sale in November 2005.
David Karraker, a spokesman for Sony, said that his company expected to attract consumers by increasing the number of games available for the PlayStation 3. He said that Sony and its partners planned to publish at least 105 games by March 2008, more than doubling the current library.
He declined to discuss the possibility of pricing changes or the growing gap in sales between the Wii and the PlayStation 3.
Sony continues to own the second best-selling game console — not the PlayStation 3 but its predecessor, the PlayStation 2. In April, it sold 194,000 units, for a total of around 38 million in its lifetime.

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